March 4, 2024

Powerful Marketing Strategy For Plumbers – Testing Internet Advertising

Testing is a very powerful marketing strategy that all plumbers must doing. Internet advertising is just one form of advertising that should be tested. Your website can be set up to easily track where your visitors are coming from which is essential if you are to find out which of your online advertising is generating visitors to your site and which Plumber Currens Hill online campaigns are not.  A really good way to track your visitors is by using Google Analytics on your website.

Follow the steps below to determine exactly which of your ads are producing results.

  • Install Google Analytics on your website
  • Make a new webpage for every online ad that you have running.
  • Contact the companies where you are advertising online and get them to link to the relevant web pages you have created.
  • Monitor your Google Analytics closely to see where your visitors are going.

If your numbers are low to a particular page you can either cancel the relevant ads or approach the the companies you advertise with to negotiate a discount or to get them to increase your exposure.

If visitors are coming to a particular page but they then do not continue to visit the other pages on your site it will give you an idea if that ad is bringing in leads that are from people that are actually really interested in what you are offering.

The amount of views and clicks you get is not the most important factor, what you really want are highly qualified visitors looking at your website who have a genuine interest in your products or services.

Commercial Plumbing Services

Commercial plumbing services deals with getting rid of things that block the drainage such as garbage, food wastes and even clumps of hair. Sometimes roots of trees, fungi and mold-build up restrict smooth and proper drainage. What plumbers will do is to cut out tree roots and eliminate those things that cause blockage by the use of hydro jetting device which is highly pressurized, plumbing snakes (not the reptile!) and rooter machines.

Plumbing services make use of rooters and tools that unblock drainage. This innovative equipment have attached cameras at their tips providing plumbers better view and perspective of the pipe’s problem allowing them to figure out what is the best solution without causing any or further damage to the pipe during unblocking procedures.